Lisa Chen
Articles By

Lisa Chen

The Best Practices for Branding a Tech Startup

Imagine this: you’ve poured your heart and soul into developing a game-changing tech solution. You’ve got a killer website and ...
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The Crucial Role of Customer Acquisition in Startup Growth

Imagine building a rocket ship, meticulously crafting every component, fueling it with passion, and setting your sights on the stars. ...
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How to Establish a Strong Online Presence for Your Startup

Imagine this: you’ve poured your heart and soul into building an amazing startup. You’re passionate, you’ve got a great product ...
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The Best Practices for Managing Investor Relations: A Guide to Building Strong Relationships

“To win in the marketplace, you must first win in the workplace.” – Doug Conant, former CEO of Campbell Soup ...
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The Role of Data Analytics in Scaling Your Startup

Imagine this: you’ve poured your heart and soul into building a fantastic product, secured some early adopters, and now you’re ...
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The Challenges of Scaling a Startup (And How to Overcome Them)

Imagine this: you’re a chef with a killer recipe, ready to open your dream restaurant. You can already picture the ...
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How to Create a Minimum Viable Product (MVP) for Your Startup

Imagine this: you’re passionate about sharing your love for healthy eating. You’ve spent years honing your skills as a nutritionist ...
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How to Pivot Your Startup Strategy Based on Market Feedback

Imagine this: You’ve poured your heart and soul into your startup. You’ve meticulously crafted the perfect product, meticulously designed a ...
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The Power of Design Thinking in Product Development

Imagine this: you’ve poured your heart and soul into developing a new product. You’re convinced it’s revolutionary, but it falls ...
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How to Effectively Manage and Allocate Startup Funds

Imagine this: you’ve poured your heart and soul into crafting a brilliant business plan, secured the funding to make your ...
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